05 / Video · Social
Video + Reels.
Short-form video for event recaps, student and staff features, behind-the-scenes moments, trends, announcements, and everyday stories.
The part I liked
Opening Day 26-27.
I handle the process from idea to final edit: gathering footage, filming, editing, writing captions, and adapting content for social. These are a few examples of work made to help district storytelling feel more current, and a lot more human.
Some of this only works in motion. What song belongs with the picture is half the job.
Opening Day video for the 26-27 school year. I take these from the idea through the edit, then adapt them for social.
What I made
Selected videos and reels
A back-to-school story for families already on district channels.
Parents were invited into a typical kindergarten day. YouTube views: 106.5K (Current YouTube count). That video was 69% of district YouTube views, July 14, 2024–September 13, 2026.
A short explainer. Audience and results for this cut are not broken out here.
A preschool day-in-the-life, paired with the kindergarten story. I have not listed a separate view count for this cut.
What happened
The district, in motion.
These pieces live on the channels families already use. The work is making the district feel present.